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Acquia empowers global brands to deliver meaningful digital experiences through open technology. Mautic shares in our vision that open, community-driven digital experiences are the future.
When Acquia acquired Mautic Inc. in 2019 to form the world’s only open marketing cloud, we made a firm commitment to supporting and accelerating the growth of the Mautic community.
As the largest contributor to the Mautic project, Acquia is proud to sponsor MautiCon and dedicated to expanding the potential of Mautic’s open marketing automation to help marketers build more personalized connections with their customers.
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Mautic Advanced Training Session
Tuesday, June 15, 2021 | 04:00PM EDT
This training session is for marketers that are looking to take Mautic to the next level. During this session we'll cover the following topics: # Best practices for advanced segmentation:
- Creating complex campaigns leverage customer data, lead scoring and preferred channels of communications (preference center)
- How to get the most out of forms
- Reporting for emails, email sent and page hits
Join Our speaking Sessions
MAUTIC INTEGRATION USING WEBHOOKS (JAPANESE SESSION)
Speakers: Hikaru Maruyama, Technical Translator
When: June 16, 9:00 UTC
This session for the Japanese Mautic community will provide a real-time demo on how to use Mautic webhooks to automatically connect with and send updates to third-party services.
TODAY, TOMORROW, & BEYOND: THE FUTURE OF MAUTIC AND ACQUIA’S NEW CX
Speakers: Eric Fullerton, Lead Product Evangelist and Marnie Baxter, Manager of Campaign Operations
When: June 16, 14:00 UTC
Attendees will get an in-depth look at how Acquia has used the abilities of Mautic and Acquia Campaign Studio to break free from our old rigid marketing automation system and empowered us to send better, more targeted communications.
IDEAS TO AUDIT IMPLEMENTATION USING THE MAUTIC REST API (10 MINUTE LIGHTNING TALK)
Speakers: Prasanna Kulkarni, Senior Manager, Web Analytics & Automation
When: June 17, 15:10 UTC
In this fast and informative Lightning Talk, we’ll go through valuable use cases for using the Mautic REST API, including how to find which segments make up campaigns, which fields are updated by campaigns and ideas to automate the correction of bad forms through the API.
A GitHub Python code sample link will also be provided to attendees at the end of the talk!
LIGHTEN UP! DYNAMIC CONTENT DOES YOUR HEAVY LIFTING
Speakers: Marnie Baxter, Manager of Campaign Operations
When: June 17, 14:00 UTC
This session will demonstrate how to effectively use Mautic’s Dynamic Content in the Email Builder to personalize sends, reduce the amount of emails to build and track your dynamic content for more efficient and relevant email communications.
WHY WEB DEVELOPERS NEED MARTECH EXPERIENCE BEYOND THE CMS IN TODAY'S DIGITAL WORLD
Speakers: Alan Hartless, Software Engineering Manager
When: June 17, 20:00 UTC
This session will explore the evolution of the digital experience market and why web developers need to look beyond coding just CMS and WEM solutions to remain relevant and continue adding value to their communities and customers.